Transparency
Datausage.
Overview
How we useyour data.
Collect
We collect only the information necessary to provide our services — your name, contact details, and health information relevant to your safety during tattoo and piercing procedures.
Process
Your data is processed securely to manage appointments, communicate with you, ensure compliance with health regulations, and improve our services.
Protect
We implement industry-standard security measures to safeguard your data. Access is restricted to authorized personnel only, and we never sell your information.
In detail
Data wecollect.
Personal information
| Data | Purpose | Retention |
|---|---|---|
| Full Name | Required for consent forms, appointment booking, and identification | Duration of client relationship + 7 years |
| Email Address | Appointment confirmations, aftercare instructions, and optional marketing communications | Until you unsubscribe or request deletion |
| Phone Number | Appointment reminders, scheduling changes, and emergency contact | Duration of client relationship |
| Date of Birth | Age verification as required by Indiana state law | Duration of client relationship + 7 years |
| Physical Address | Only collected if required for specific services or shipping | Duration of purpose |
Health information
| Data | Purpose | Retention |
|---|---|---|
| Medical Conditions | Ensuring safe service delivery (allergies, blood disorders, skin conditions, etc.) | Duration of client relationship + 7 years |
| Medications | Identifying potential contraindications with tattoo/piercing procedures | Duration of client relationship + 7 years |
| Consent Forms | Legal documentation of informed consent as required by law | 7 years minimum (legal requirement) |
Website & technical data
| Data | Purpose | Retention |
|---|---|---|
| IP Address | Website security, analytics, and fraud prevention | 90 days |
| Browser & Device Info | Ensuring website compatibility and improving user experience | 90 days |
| Pages Visited | Understanding how visitors use our website to improve content and navigation | 90 days |
| Cookies | Session management, preferences, and analytics | Varies by cookie type (session to 1 year) |
Your control
Yourrights.
Right to access
Request a copy of all personal data we hold about you at any time.
Right to correct
Request corrections to any inaccurate or incomplete personal information.
Right to delete
Request deletion of your data, subject to legal retention requirements.
Right to opt-out
Unsubscribe from marketing communications at any time with one click.
The fine print
Moredetails.
Third-party services
We use a limited number of trusted third-party services to operate our business. These may include appointment scheduling platforms, payment processors, email service providers, and website analytics tools. Each third-party provider is vetted for their data protection practices and is contractually obligated to handle your data securely. We do not share more data than necessary with any third party, and we never sell your personal information.
Data transfers
Your data is primarily stored and processed within the United States. If any data is transferred outside the US (for example, through cloud-based service providers), we ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.
Data breach notification
In the unlikely event of a data breach that affects your personal information, we will notify affected individuals and relevant authorities as required by applicable law. We will provide information about the nature of the breach, the data affected, and the steps we are taking to address the situation and prevent future occurrences.
Cookie policy
Our website uses essential cookies necessary for website functionality, analytics cookies to understand website usage, and optional preference cookies to remember your settings. You can manage your cookie preferences through your browser settings. Disabling essential cookies may impact website functionality.
Last updated: October 23, 2026
Dataquestions?
We're committed to transparency. If you have questions about how we handle your data or want to exercise any of your data rights, reach out to us.